About Us

Research for Good is an online market research sample company built on the idea that more than insights can come from a market research budget. We enable researchers and respondents to allocate a portion of their research spend - their incentive budget - to non-profit organizations.

Market researchers are constantly in need of people to provide feedback in the form of online surveys. In return for the your time spent engaging with researchers, organizations spend a significant amount of their research budgets on incentives which often include gift cards, point systems, cash, sweepstakes entry, or other means of compensation. Alternatively, Research for Good believes that the money set aside for incentives can be put to even greater use by instead using it to make donations to non-profit organizations. This allows you to turn a few minutes of your time into meaningful monetary donations to the non-profit you care about - without having to pull out the credit card, or even leave your home.

Research for Good affords members of our panel the opportunity to engage with market researchers in a positive way. By donating their time to participate in market research surveys, respondents are able to raise money for a charity or cause they are passionate about.